Star Mazda Latin American TV Broadcasts Delayed Due to World Cup

Due to the FIFA World Cup in South Africa and the overwhelming interest that this tournament generates in Latin American audiences, P-UNO Motorsports TV has re-scheduled the beginning of 2010 STAR Mazda Championship presented by Goodyear broadcasts on SPEED Latin America for a later date.

“Even though the first broadcast was last week, with three games per day, we believe that our STAR Mazda broadcasts will not receive the proper attention from our potential viewers,” says P-UNO co-founder Hector Cadematori.  “We’ll publish the new dates as soon as possible. For the moment, is soccer 24/7 south of the border, but as soon as the FIFA World Cup is over, we’ll go racing with STAR Mazda on SPEED Latin America!”

When the broadcast schedule resumes, Los Angeles-based P-UNO Motorpsorts TV will air eight races and a season recap on SPEED Latin America in 2010, with broadcasts going to more than forty countries and territories.  The eight races for 2010 will be: Sebring, the two ovals in Iowa and Indianapolis (ORP), one of each of the double-headers in New Jersey and Autobahn, the two Canadian events in Mosport and Trois Rivieres and the season finale in Road Atlanta.  Please see the www.StarMazda.com web site for race dates.

In total, SPEED Latin America will broadcast the Star Mazda Championship races to more than 40 countries, including all of the most important racing markets: Brazil, Mexico, Argentina, Colombia and Venezuela.  In addition, races will be broadcast in Anguilla, Aruba, Antigua, the Bahamas, Barbados, Barbuda, Belize, Bolivia, the British Virgin Islands, the Cayman Islands, Chile, Costa Rica, Dominica, the Dominican Republic, Ecuador, El Salvador, Grenada, Guadalupe, Guatemala, Guyana, Haiti, Honduras, Jamaica, Martinique, Montserrat, Netherlands Antilles, Nicaragua, Panama, Paraguay, Peru, St. Christopher (St. Kitts) and Nevis, St. Lucia, St. Marten, St. Vincent and the Grenadines, Suriname, Trinidad and Tobago, Turks and Caicos Islands and Uruguay.  Hector Cademartori and Pedro Serramalera, P-UNO’s principals, produce the commentary in Spanish and in Portuguese for the Brazilian market.

Los Angeles-based P-UNO Motorsports TV has an agreement with the Star Mazda Championship presented by Goodyear in Latin America.  P-UNO principals are Hector Cademartori, world-renowned motorsports artist and a journalist for 35 years and Pedro Serramalera, a long time racing enthusiast and also a driver in the Star Mazda Championship.

The main targets of the project are three fold: to promote the series in Latin America, to inform drivers from that part of the world about the Star Mazda Championship and encourage them to further their careers by racing in North America, and to generate exposure for the sponsors of South American drivers in their home markets.  Serramalera and Cademartori will provide voiceover commentary in Spanish and SPEED will provide a version in Portuguese for the Brazilian market.


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